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Communication Across Cultures Elizabeth Christopher
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Communication Across Cultures
Elizabeth Christopher
A new textbook exploring communication in international management. Provides a comprehensive overview of the field, summarising the key theoretical perspectives and introducing students to the multi-cultural 'big picture' in which global business operates. Experts provide a wealth of cases and other learning and teaching resources.
424 pages, black & white tables, figures
| Médium | Knihy Paperback Book (Kniha s mäkkou väzbou a lepeným chrbtom) |
| Vydané | 03. septembra 2012 |
| ISBN13 | 9780230275676 |
| Vydavatelia | Macmillan Education UK |
| Strany | 424 |
| Rozmery | 158 × 235 × 23 mm · 635 g |
| Jazyk | Angličtina |
| Editor | Christopher, Elizabeth M. |
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