Strategic Design: 8 Essential Practices Every Strategic Designer Must Master - Giulia Calabretta - Books - BIS Publishers B.V. - 9789063694456 - September 15, 2016
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Strategic Design: 8 Essential Practices Every Strategic Designer Must Master

Giulia Calabretta

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Strategic Design: 8 Essential Practices Every Strategic Designer Must Master

Design professionals are no longer just executors of new product/service design briefs but are increasingly involved in the crafting of these briefs and in the strategic decisions leading to these briefs. This book provides an overview of these practices, and case examples in which companies and designers have effectively used these practices.


240 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 15, 2016
ISBN13 9789063694456
Publishers BIS Publishers B.V.
Pages 228
Dimensions 190 × 244 × 19 mm   ·   686 g
Language English