Brian Petersen

Measuring E-learning Program Effectiveness: a Stakeholder Approach to Scorecarding Performance Brian Petersen

The use of e-learning as an educational tool is skyrocketing both within educational institutions and corporate organizations. Clearly, organizations see e-learning as a value-add that can favorably impact their business. Benefits include improved workforce effectiveness, reduced training costs, and improved workforce retention. But with any new technological advancement in learning and education comes change and numerous questions are being asked by various stakeholders about just how useful e- learning is to an organzation? A more recent question has come to the forefront, where corporate executives are asking ?Are our e-learning programs effective in delivering the benefits we expected?? This book and investigation is in response to the compelling pressures to better understand the effectiveness of e-learning programs within organizations, and examining if a scorecard could be developed to measure the on-going effectiveness from various stakeholder's perspectives. Brian Petersen Ph. D. is a Partner of inteLogica's Enterprise Learning Division and Managing Partner of Elite Training Consultants.