The Truth About Toyota and Tps - Eichi Kobayashi - Books - Prodinnova - 9782917260029 - September 11, 2009
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The Truth About Toyota and Tps

Eichi Kobayashi

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The Truth About Toyota and Tps

The Truth about Toyota and TPS explains how Toyota works and focuses on three areas: the production system and how it is built, the marketing of Toyota cars as being superior in quality and its ability to capitalize on this perception, and lastly the management of its workforce. However, behind the cast-iron reputation of the carmaker lays an obsolete organization struggling for survival in one of the auto industry most serious slumps. Will Toyota, the company that survived and succeeded through sixty years of competitive markets, be able to transform itself and prosper? Will it be able to reinvent the car of the 21st century and recover its supremacy?

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 11, 2009
ISBN13 9782917260029
Publishers Prodinnova
Pages 116
Dimensions 150 × 6 × 225 mm   ·   163 g
Language English