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Key Concepts in Marketing - Sage Key Concepts Series
Jim Blythe
Key Concepts in Marketing - Sage Key Concepts Series
Jim Blythe
The extremely readable and accessible format brings the reader a wealth of information, and provides a valuable reference to any student of marketing.
232 pages, black & white tables, figures
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | February 16, 2009 |
ISBN13 | 9781847874993 |
Publishers | Sage Publications Ltd |
Pages | 232 |
Dimensions | 143 × 216 × 13 mm · 300 g |
Language | English |