Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.

288 pages, illus

Media	Books Paperback Book (Book with soft cover and glued back)
Released	February 2, 2023
ISBN13	9781802794960
Publishers	Headline Publishing Group
Pages	288
Dimensions	199 × 129 × 36 mm · 248 g
Language	English

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