Marketing in Healthcare-Related Industries - Robert E. Hinson - Books - Information Age Publishing - 9781648021060 - July 30, 2020
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Marketing in Healthcare-Related Industries

Robert E. Hinson

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Marketing in Healthcare-Related Industries

Captures the concepts and complexities of marketing healthcare in today's environment. The book provides detailed conceptual and practical insights that will be of great benefit to healthcare scholars and practitioners. Topics have been carefully selected to provide wide coverage and are illustrated by mini-cases.

286 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 30, 2020
ISBN13 9781648021060
Publishers Information Age Publishing
Pages 286
Dimensions 233 × 156 × 19 mm   ·   452 g
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