The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business - Rajagopal - Books - Business Expert Press - 9781637420164 - March 30, 2021
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The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business

Rajagopal

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The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business

Discusses the three facets of the design-cube, identified as design-to-market; design-to-society; and design-to-value through theoretical foundations, design arguments, managerial analysis, and best practices of companies.


150 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 30, 2021
ISBN13 9781637420164
Publishers Business Expert Press
Pages 150
Dimensions 333 g

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