Tell your friends about this item:
Practioner's Guide To Public Relations Research, Measurement And Evaluation
Don Stacks
Price
€ 24.49
Ordered from remote warehouse
Expected delivery Dec 5 - 16
Christmas presents can be returned until 31 January
Our customers say:
Add to your iMusic wish list
Practioner's Guide To Public Relations Research, Measurement And Evaluation
Don Stacks
Provides the business reader with the necessary understanding of the problems and promises of public relations research, measurement, and evaluation and the public relations practitioner as guide to effective use of methods, measures, and evaluation in providing grounded evidence of the success (or failure) of public relations campaigns.
240 pages, b&w illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 16, 2010 |
| ISBN13 | 9781606491010 |
| Publishers | Business Expert Press |
| Pages | 240 |
| Dimensions | 150 × 228 × 11 mm · 356 g |
| Language | English |
