Beyond the Core: Expand Your Market Without Abandoning Your Roots - Chris Zook - Books - Harvard Business Review Press - 9781578519514 - 2004
In case cover and title do not match, the title is correct

Beyond the Core: Expand Your Market Without Abandoning Your Roots

Chris Zook

Price
€ 30.99

Ordered from remote warehouse

Expected delivery Dec 4 - 11
Christmas presents can be returned until 31 January

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Beyond the Core: Expand Your Market Without Abandoning Your Roots

Explains how executives can increase the odds of successful expansion once their core business no longer provides sufficient new growth. This book aims to present the ideal adjacency growth pattern that successful growth companies employ. It also shows how companies can develop their own "repeatable formula" for profitable growth.

240 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released 2004
ISBN13 9781578519514
Publishers Harvard Business Review Press
Pages 240
Dimensions 166 × 242 × 23 mm   ·   512 g
Show all

More by Chris Zook

Others have also bought

See all of Chris Zook ( e.g. Hardcover Book and CD )