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The Predictive Postcode: The Geodemographic Classification of British Society
Richard Webber
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The Predictive Postcode: The Geodemographic Classification of British Society
Richard Webber
This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.
328 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 3, 2018 |
| ISBN13 | 9781526402349 |
| Publishers | Sage Publications Ltd |
| Pages | 328 |
| Dimensions | 241 × 170 × 18 mm · 496 g |
| Language | English |
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