The Comprehensive Public Relations Reader: Function and Practice - Bob ""Pritch"" Pritchard - Books - Cognella, Inc - 9781516508716 - July 28, 2017
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The Comprehensive Public Relations Reader: Function and Practice

Bob ""Pritch"" Pritchard

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The Comprehensive Public Relations Reader: Function and Practice

Featuring the original writing of noted experts in the field, and selected by educators and former public relations professionals, The Comprehensive Public Relations Reader gives students a comprehensive overview of public relations. A thoughtful blend of writing on the theoretical and the practical, background and application, this is an ideal text for introductory courses.


294 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 28, 2017
ISBN13 9781516508716
Publishers Cognella, Inc
Pages 294
Dimensions 689 g