Customer Relationship Management Strategies in the Digital Era - Seuphan Nasir - Books - Business Science Reference - 9781466682313 - March 31, 2015
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Customer Relationship Management Strategies in the Digital Era

Seuphan Nasir

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Customer Relationship Management Strategies in the Digital Era

Marc Notes: Includes bibliographical references and index.; This book blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers--; Provided by publisher.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 31, 2015
ISBN13 9781466682313
Publishers Business Science Reference
Pages 327
Dimensions 216 × 279 × 21 mm   ·   1.08 kg

See all of Seuphan Nasir ( e.g. Hardcover Book )