Dan Wald

Ad Asylum Dan Wald

BANNED BY AGENCY CEOs NATIONWIDE! "I'll fire anybody at my agency who I see reading this book" -Agency CEO "Dull. Dull. Dull. Put me to sleep" -Agency CEO "DON'T READ THIS BOOK" -Agency CEO "This book sucks" -Agency CEO "Let me be clear. No one at our agency has ever slept with a client" -Agency CEO Halliday & Vine, once the greatest ad agency in New York, is now an agency on the brink. Peter Vine, their creative genius, has disappeared. Now, they've got one last chance to save themselves when they make the final round in the pitch for the largest fashion account in the world. But Drew, the new Chief Creative Officer, is going to blow it with an absolutely horrible pitch. That's when agency peons Ryan Simmons and Rachel Weiss decide to take matters into their own hands. Their only problem? They've got no team, no budget, no research, no place to work, no way into the pitch, and to say that Ryan is fashion-challenged is an understatement. What ensues is pure mayhem as the latest technologies, outsized egos, nasty clients, and supermodels all clash as a lovable but motley crew try to save their agency and their jobs.