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The Strategy Reader S Segal-Horn 2. vydanie
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The Strategy Reader
S Segal-Horn
The second edition of this successful Strategy Reader retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top--quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller.
544 pages, 20 illustrations
| Médium | Knihy Paperback Book (Kniha s mäkkou väzbou a lepeným chrbtom) |
| Vydané | 12. novembra 2004 |
| ISBN13 | 9781405126878 |
| Vydavatelia | John Wiley and Sons Ltd |
| Strany | 568 |
| Rozmery | 171 × 245 × 25 mm · 943 g |
| Jazyk | Angličtina |
| Editor | Segal-Horn, Susan (Open University Business School) |
