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Analyzing Media Messages: Using Quantitative Content Analysis in Research
Daniel Riffe
Analyzing Media Messages, Fourth Edition provides a comprehensive guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instructions on designing a content analysis study; and explores in depth several recurring questions that arise in key areas.
224 pages, 9 Line drawings, black and white; 11 Tables, black and white; 9 Illustrations, black and
| Médium | Knihy Hardcover Book (Kniha s pevnou väzbou a obalom) |
| Vydané | 01. apríla 2019 |
| ISBN13 | 9781138613973 |
| Vydavatelia | Taylor & Francis Ltd |
| Strany | 224 |
| Rozmery | 236 × 158 × 20 mm · 485 g |
| Jazyk | Angličtina |
