Persuasion Ethics Today 1st edition

Margaret Duffy

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Persuasion Ethics Today 1st edition

Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication, and is designed for course use in advertising curricula.

318 pages, 21 black & white illustrations, 3 black & white tables, 6 black & white halftones, 15 bla

Media	Books Paperback Book (Book with soft cover and glued back)
Released	December 21, 2015
ISBN13	9780765644725
Publishers	Taylor & Francis Ltd
Pages	304
Dimensions	152 × 227 × 17 mm · 450 g
Language	English
Editor	Duffy, Margaret (University of Missouri, USA)
Editor	Thorson, Esther (Michigan State University, USA)

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