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Fashion Brands: Branding Style from Armani to Zara 3 Revised edition
Mark Tungate
Fashion Brands: Branding Style from Armani to Zara 3 Revised edition
Mark Tungate
Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.
240 pages, col. Illustrations, col. ports.
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | October 3, 2012 |
ISBN13 | 9780749464462 |
Publishers | Kogan Page Ltd |
Pages | 240 |
Dimensions | 158 × 232 × 13 mm · 382 g |
Language | English |