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Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion 3 Revised edition
Nicholas Ind
Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion 3 Revised edition
Nicholas Ind
Living the Brand is a practical book which shows how organizations can empower and enthuse employees to create 'brand champions'. This approach can enhance employee commitment, improve service standards and focus efforts to deliver business goals.
210 pages, 1, black & white illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | October 3, 2007 |
ISBN13 | 9780749450830 |
Publishers | Kogan Page Ltd |
Pages | 208 |
Dimensions | 166 × 241 × 20 mm · 478 g |
Language | English |