Event Impact -  - Knihy - Taylor & Francis Ltd - 9780367143015 - 21. januára 2019
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Events are increasingly used instrumentally to achieve goals of society such as cultural development, destination branding or economic development. Event impacts are, however, routinely measured from a purely economic perspective. Event Impact fills an important niche and a void in the literature on events by taking a holistic approach, incorporating issues like value creation, experiential value, value measurement, sustainability and impact assessment. It is one of the first books devoted to comprehensively dealing with the subject of event impacts, combining the ideas of an international group of academics to tackle an expanding area of research that cannot be met by the work of a single researcher. Methodological concepts such as triple impact assessment, cost?benefit analysis, travel cost method and Q-sort are combined, applied and tested in an event context, creating a unique book that broadens and deepens our knowledge about event impacts theoretically, methodologically as well as empirically. This book was originally published as a special issue of the Scandinavian Journal of Hospitality and Tourism.


118 pages

Médium Knihy     Paperback Book   (Kniha s mäkkou väzbou a lepeným chrbtom)
Vydané 21. januára 2019
ISBN13 9780367143015
Vydavatelia Taylor & Francis Ltd
Strany 118
Rozmery 245 × 176 × 15 mm   ·   248 g
Jazyk Angličtina  
Editor Andersson, Tommy D.
Editor Armbrecht, John

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