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Principles of Marketing Student Access Card 4th edition
Frances Brassington
Principles of Marketing Student Access Card 4th edition
Frances Brassington
This textbook presents an introduction to marketing. It explains all the fundamental concepts and theories of marketing and demonstrates their application through a wealth of examples, case studies and vignettes.
4 pages
Media | Books Print (Various printed materials) |
Released | June 15, 2006 |
ISBN13 | 9780273710004 |
Publishers | Pearson Education Limited |
Pages | 4 |
Dimensions | 166 × 228 × 6 mm · 54 g |
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