Misbehaving: The Making of Behavioural Economics - Richard H. Thaler - Books - Penguin Books Ltd - 9780241951224 - May 5, 2016
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Misbehaving: The Making of Behavioural Economics

Richard H. Thaler

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Misbehaving: The Making of Behavioural Economics

When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, the author enlightens readers about how to make smarter decisions in an increasingly mystifying world.


432 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 5, 2016
ISBN13 9780241951224
Publishers Penguin Books Ltd
Pages 432
Dimensions 197 × 130 × 26 mm   ·   318 g
Language English  

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