Made to Stick: Why some ideas take hold and others come unstuck - Dan Heath - Books - Cornerstone - 9780099505693 - February 7, 2008
In case cover and title do not match, the title is correct

Made to Stick: Why some ideas take hold and others come unstuck

Dan Heath

Price
€ 14.99

Ordered from remote warehouse

Expected delivery Dec 4 - 11
Christmas presents can be returned until 31 January

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Made to Stick: Why some ideas take hold and others come unstuck

Including case histories and anecdotes, this book shows, among other things, how one Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria, and how a gifted sports reporter got people to watch a football match by showing them the outside of the stadium.

336 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 7, 2008
ISBN13 9780099505693
Publishers Cornerstone
Pages 336
Dimensions 125 × 196 × 22 mm   ·   238 g
Language English  
Show all

More by Dan Heath

Others have also bought

See all of Dan Heath ( e.g. Paperback Book , Hardcover Book , CD , Book and Bound Book )