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Brand Strategy Workbook Lloyd E Corder
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€ 16,99
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Očakávané doručenie 14. - 28. júl
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Brand Strategy Workbook
Lloyd E Corder
Brand Strategy Workbook is the practical, let-me-show-you-how-it's done companion to Brand Strategy. Through carefully chosen exercises, examples, breakout sessions and assignments, it shows you how to apply the six key concepts of branding: Brand, Research, Analyze, Position, Market and Measure. Using a step-by-step approach, it demystifies many of the proven principles of building and maintaining a strong product or service brand.
| Médium | Knihy Paperback Book (Kniha s mäkkou väzbou a lepeným chrbtom) |
| Vydané | 09. júna 2017 |
| ISBN13 | 9781547272891 |
| Vydavatelia | Createspace Independent Publishing Platf |
| Strany | 76 |
| Rozmery | 216 × 279 × 4 mm · 199 g |
| Jazyk | Angličtina |
